Ventus Solutions Inc.
Our completed projects
Range of services: logo design and visual identity elements
Ventus Solutions offers complex services in the field of wind energy: from obtaining required permits to wind turbine installation and maintenance. The company’s name is derived from the Latin word ventus - meaning the wind, breeze, a breath of wind.
The logo’s message is pretty obvious: turbines arranged in a row reveal the company’s field of activity and scope of interest, and indicate a wide operating range (as opposed to an image of only one turbine). Incorporating the images onto a undulating terrain and the green color scheme gives rise to ecological connotations and environmental-friendly energy. The bottom of the image resembles a soft oblong due to the gentle curves of the terrain; the company’s name below is executed in a light serif font, creating a sign that is both prestigious and elegant. The claim below (created by EOS.STUDIO) is in handwritten form, vigorous, and the letter “d” has an interesting shape. The entire logo is rectangular, an ideal shape for logos, exposing a professional, stable company with good traditions.
When designing the company car we used a completely different approach to the image. Instead of incorporating a fixed image, we "took apart" the logo to obtain its constituting elements and recomposed the image to make it suit the needs of the exposition, simultaneously keeping in mind the logo’s main guidelines and using solely its elements.